How Burberry Is Leading The Transition To Digital Marketing — The Money Maze Podcast
Rebranding strategies and their boomerang effect—The curious case of Burberry - Olteanu - 2020 - The Journal of World Intellectual Property - Wiley Online Library
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Growing importance of Digital Marketing in Business of Luxury | by Rajan Khurana | Medium
History of advertising - Wikipedia
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Digging trenchcoats: What makes Burberry our boldest brand? | The Independent | The Independent
Can a new CEO turn around Burberry's share price?
